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Most Recent Articles

5 Ways to Find Brand Ambassadors on Twitter

 I came across this article recently and loved the tips it provided for brands looking to build their Twitter presence. I think the tips are applicable beyond building a Twitter presence–these are great ways to find brand ambassadors (people that voluntarily sing the praises of your company) on Twitter! I’ve added my notes on finding and creating brand […]

The Entrepreneur’s Guide to the Holidays

 The holidays are a notoriously stressful time for business owners. It can be tough to navigate the season that, for most, is the busiest of the year. Rachel Hofstetter, a former Oprah magazine and Reader’s Digest food editor who left her career to become an entrepreneur, talked to small business owners and entrepreneurs across the country and based on […]